AMAZON FALLOUT RED CARPET PREMIERE
We Nuked Hollywood
ROLE:
Graphic Designer.
RESPONSIBILITIES:
Print Production
Branding Consistency
Mockups
Image Editing
Environmental and Wayfinding Design
CHALLENGE:
Create a red carpet premiere that would flip to an after party to promote the highly anticipated new Amazon series Fallout.
AGENCY:
Creative Riff
SOLUTION:
We embraced the series’ Los Angeles backdrop and took over Hollywood Blvd and the iconic TCL Chinese Theatre IMAX. Weaving in elements of the Fallout brand with post apocalyptic Los Angeles landmarks, the event had something for everyone. For the afterparty, Pete Wentz of Fall Out Boy surprised the crowd as guest DJ.
CLIENT:
Amazon and Prime Video